First slideshow: Medical practices online
- What is social media, web 2.0 and the difference between them
- Focusing on 3 topics:
- 1) hospitals in social media
- How Mayo Clinic uses social media
Lee Aase’s slideshow about Mayo Clinic
- 2) doctors promoting practices via social media
- Describing Hello Health
- Why doctors must organize their practices properly?
- Homepage = reputation
- 3) science 2.0
- problems with impact factors and presenting article level metrics
Take-home message: Doctors, hospitals and scientists use social media for different purposes. Find your strategy and the proper tools.
Second slideshow: Collaboration Online
- Collaboration so far: mails, e-mails, etc.
- Now: docs.google.com (how to edit, open, save, publish, etc)
- What kind of offline tools we have to substitute online?
- Table = wiki
- White board = Twitter
- Notes = Google Docs
- Talk = Skype
- And many more: Google Groups, blogs, Friedfeed rooms, Ning.com, Flickr.com…
- Sharing examples: writing manuscripts with Google Docs; finding collaborators on Friendfeed.com, etc.
Take-home message: There are no boundaries of collaboration any more.